Internal Email Communication:
Email remains the primary method by which most corporate communication takes place.
It is especially effective in the controlled environment of internal communications where
deliverability and privacy issues are far less of a problem than with external communications.
Our email communication programs are tailored to individual company needs, delivering multiple
versions of each email to ensure optimal delivery to all devices including Blackberry's and other wireless devices.
We help companies make best use of the power of email for internal "one-to-many" communications by designing
and executing internal email communications programs. These can cover a wide range of needs including employee
newsletters, investor updates, HR announcements, reseller and distributor communications.
Case Study - Diageo
Challenge
Following a period of rapid expansion including multiple acquisitions, Diageo was seeking ways to inform its
employees of major activities in its business and educate them on each of the company's brands.
Solution
Horizon designed an email-based communications program. The program included a flexible and scaleable approach
allowing for expansion across different divisions and geographical regions.
We then provided the execution of the communications program as an ongoing managed service.
Result
The program has been successfully adopted across many divisions and countries around the world
and continues to be one of the pillars of the company's internal communications.
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