For Immediate Release
February 15, 2008

Media Contact:
Debbie Koke
(914) 536-7557

Peer360's Parent Company, Horizon Marketing Group, Inc., Brings Home
the Gold and Wins “Best of the Bay” at the 2008 Tampa Bay ADDY Awards

-Award-Winning Horizon Strikes Gold Twice; Cinches 4 Awards for its Creative, Interactive Design Work -

Rocky Hill, CT -Horizon Marketing Group, Inc., a leading full-service interactive marketing agency, was a 4-time winner at the 2008 ADDY Awards, an annual competition which recognizes outstanding work produced in the advertising industry.  Horizon took home a silver and two gold ADDY Awards in three separate categories. Also, Horizon was awarded the prestigious “Best of the Bay” award—sweeping all of the 8 Interactive categories for its Power Design “Ace Screen Saver” campaign. This award-winning, “best in show” campaign, which was up against heavy competition, was showcased prominently during the ADDY Awards ceremony that took place on February 9.

During the ADDY’s, Horizon struck gold twice, receiving a gold award for its design build for C’elle’s website in the Consumer Websites category. C'elle, a service from Cryo-Cell International, Inc., is a national umbilical cord blood banking firm.

A second gold was awarded for Horizon’s work on the Power Design “Ace Screen Saver” campaign in the Interactive Multimedia (CD/DVD) category. Power Design, Inc. is a full service multi-family electrical subcontractor, based in St. Petersburg, FL and operates in more than 12 states in the Mid-Atlantic & SW Regions.

Additionally, a silver ADDY was garnered for Horizon’s creative work for its Power Design “Ace Values” campaign in the B-to-B Mixed Media Regional/National category. This mixed media campaign included the design and implantation of an e-newsletter, hardcopy newsletter, promotional logo, screen saver CD, custom designed deck of playing cards, and invitation to the campaign’s live event.

“It’s always such an honor to be recognized by the ADDY’s, since it is one of the toughest competitions in the industry,” said Caroline Mendez, Creative Director, Horizon Marketing Group. “This year’s win for “Best of the Bay” is a great affirmation of Horizon’s commitment to creating unique and successful concepts for our clients.”

This year, Horizon was among more than 100 companies that submitted 850 pieces of work, from interactive games to outdoor boards. A total of 296 winners were announced. Horizon will next compete in May in the American Advertising Federation Fourth District, which includes both Florida and the Caribbean. Winners from that round will go on to the national competition in June. In an already competitive business, the prestige of being an ADDY winner makes the awards the most important program conducted by the American Advertising Federation nationally.

Horizon Marketing Group, celebrating its ten-year anniversary, is based in Rocky Hill, CT, and has offices in Tampa/St. Petersburg, Florida; Charlotte, North Carolina; and Phoenix, Arizona.

About Horizon Marketing Group
Horizon Marketing Group is a leading interactive marketing and communications agency, delivering services to clients around the world.   Based in Connecticut and Florida, HMG's network of branded companies provides advertising, email marketing, corporate communications, strategic media planning and buying, technology solutions, search marketing and public relations / ePR to clients in more than 30 countries.  Horizon Marketing Group's family of companies includes Horizon Interactive, Vanguard Strategies Company, Peer360, Relationship Capital Group and Divide The Ride.

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