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*CNBC is now working with the Peer360° Managed Services team to develop its e-mail marketing strategies.

*Discover Network is utilizing WEBFullfilment On-Demand for their online “Know Better” quote sharing campaign.

*Diageo calls on Peer360° to assist with their partner communications with WalMart.

*Peer360° integrates with Salesforce.com. Build richer relationships while shortening the sales cycle!

*OP, The Original California Lifestyle Brand, is now broadcasting their e-marketing campaigns with Peer360°.

*Peer360° WEBLetter now helps track campaigns even further Google Analytics tagged URLs.

*Mudd brand teen apparel and accessories now email marketing with Peer360°.

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For Immediate Release:
April 27, 2006
 

Peer360 Unveils Newest Version of its Webletters Product, the Digital Communication Software

--Interactive Content Management System So Simple, So Advanced,
it Just Might Render All Others Obsolete--

Rocky Hill, CT-Peer360, a leading interactive marketing communications company with headquarters in St. Petersburg, Florida and Rocky Hill, Connecticut has recently unveiled its newest version of Webletters, a fully integrated digital content management system offering e-mail communications delivered in living color, with animations and hyperlinks, to the inboxes of the users' target audience.

An ideal platform for press releases, newsletters and customer loyalty programs, Webletters was designed for ease of use, particularly for those who have less experience in creating newsletters. Peer360 CEO, Bryn Tindall had this to say, "Peer360 constantly strives to improve our communications tools." "Webletters extensive refinements are a good example of the company's commitment to offer the best products out there."

The new version of Webletters offers different levels of access for multiple users, which can be set up in advance, giving managers control over how much input is allowed by each user. Webletters comes with dozens of templates, styles and color schemes, so every newsletter can be as individual as the company behind it!

More Unique Webletters Features -- Create, Deploy & Track:

  • Webletters offers an unlimited number of custom fields for personalization
  • Pre-set delivery date options
  • Advanced list management system that removes duplicate e-mail addresses upon upload, provides automatic tracking and updating of opens and bounce backs, and multiple search capabilities across lists
  • Able to upload, store and link to files
  • Real-time reporting of delivery and open rates, click-through rates, and history stats on an individuals' click through activity across each webletter they've received
Peer360 customers give Webletters the double-thumbs up, offering special praise for Webletters ease of use and it's uploading and file linking capabilities. This new version of Webletters greatly improves the overall user experience. It can help to fully integrate a company's e-mail marketing to reflect the overall marketing and public relations goals of the company, and is so simple almost anyone can use it.

Webletters is available by subscription from Peer360. Visit our website at www.peer360.com for ordering information and other Peer360 products and services.

About Peer360
Peer360 is a leading interactive marketing communications company with offices in St. Petersburg, Florida and Rocky Hill, Connecticut. Led by Bryn Tindall and Bob Watson, it is the technology arm to sister company, Horizon Marketing Group, www.horizonmarketing.com, a company that provides strategic marketing solutions for businesses of all sizes. Peer360 specializes in cutting edge marketing tools to plan, optimize, execute and track sophisticated direct marketing campaigns through e-mail, web sites and online presentations.

Horizon Marketing Group, Inc.
475 Central Avenue, Suite 403B
St. Petersburg, FL 33701
Tel. 727.821.5544
Fax 727.821.0182
www.HorizonMarketing.com
www.Peer360.com

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